Advertising on the Google Display Network
As a remarketing and display advertising specialist, Vazooky Digital helps businesses to expand their reach online. We offer high quality campaign setup and ongoing optimisation to make sure that every dollar of your budget is spent wisely.
The Google Display Network (GDN) has 2 million partner sites that you can target. Remarketing – which uses the Google Display Network – offers an inexpensive way to get potential customers back to your website and let them convert.
The Google Display Network
The Google Display Network reaches over 90% of the people on the internet. You can target your ads based on demographics, interests, website category and much more.
Only target people that fit the demographics of your potential customers.
Measure and optimise based on data to increase your return on investment.
Adjust your bids and make changes to your campaigns at any given time.
Use more than 2 million partner sites to target your ad campaigns.
Why Vazooky Digital?
Flexible month-to-month agreements. No locked-in contracts.
Years of experience in running high-quality PPC campaigns.
You’ll get full access to the Google Ads account. 100% transparency.
Standard website and conversion tracking are always included.
You will have a direct line to the PPC specialist that works on your account.
All PPC campaigns are managed in-house by Vazooky Digital.
Recent Display Advertising Posts
Remarketing – Retarget Your Visitors
Remarketing is a clever way to connect with visitors to your website who may not have made an immediate purchase or enquiry. You can built an audience list based on your previous website visitors and then show ads as they browse around the internet.
Remarketing can be a cost-effective way of increasing your website conversions, as you it’s much more targeted than normal display advertising.
What do I know?
I have managed multiple remarketing campaigns over the years. I can help you calculating your ROI from these campaigns. As you’ll be targeting previous website visitors it’s important to keep in mind the actual incremental value of your remarketing campaigns.
How Does It Work?
Remarketing works based on cookies. By adding a special piece of tracking to your website (or using your current Google Analytics setup) we can start tracking your website visitors. Based on their behaviour on your website we can define these into audience lists.
So, for example, we can build a list that contain visitors that visited certain pages or sections on your website. Google gives a lot of control to who we can show the ads. So we can exclude visitors that already turned into leads or customers or visitors that haven’t been to your website recently. Also, we can add a frequency cap to your ads and much, more more.