Experienced Google Ads & PPC Freelancer
Hi, my name is Jeroen ...
... and as a Google Ads freelancer I help businesses to succeed online.
I'm one of Australia's most experienced Google Ads specialists and have worked for fast-growing companies like DesignCrowd and SiteMinder.
I can provide you with the quality, experience and support needed to make your campaigns profitable and scalable.
Want to have a chat to see how I can help you with your Google Ads (formerly Google AdWords) campaigns?
Why Choose Me?
Flexible month-to-month agreements. No locked-in contracts.
Years of experience in running high-quality campaigns for many advertisers.
You'll get full access to the Google Ads account. 100% transparency.
Standard website and conversion tracking are always included.
You will have a direct line to the specialist that works on your account (me).
There's no outsourcing. All campaigns are managed by yours truly.
"Jeroen has a superior understanding of everything search - campaign management, tracking and analytics, landing pages and conversion rate optimisation. A real search superstar."
- Clancy Clarke, Head of Marketing at DesignCrowd
Google Ads Management: How I Work
Google Ads can be a very powerful tool to send quality visitors to your site that actually convert!
To get maximum results out of your budget it's key to set up campaigns the right way, and then actively optimise them based on data. See below an overview of the process we can go through.
➀ Google Ads campaign setup
To set up the best possible campaigns we:
‣analyse historical data and set up budgets and goals;
‣ create a large (initial) keyword list using long-tail keywords and different match types;
‣ set up your conversion tracking (in both Google Ads as Google Analytics);
‣ create an ad testing structure which will help us along the way;
‣ build PPC specific landing pages (if needed);
‣ tweak campaign settings to match your goals.
During the campaign set up, you have the chance to give feedback so that we can add or remove before we push things live.
➁ Ongoing optimisation
Then, once we launch the campaigns we start optimising based on the data.
This process includes:
‣ optimising keyword bids;
‣ pausing underperforming keywords;
‣ adding new keywords;
‣ testing ad copies and landing pages;
‣ various tactics to improve the account's Quality Score
and much more.
You will have full access to the account and we provide reporting dashboard so that you can keep an eye on the data at any time!
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Certified Google Partner in Sydney, Australia
As a freelance Google Ads (AdWords) specialist, I am a certified Google Partner.
This means that I comply with the standards that Google sets for digital agencies. Google Ads is the advertising platform of Google, formerly known as Google AdWords. Via Google Ads, you can show ads on Google Search, as well as the Google Display Network (GDN).
I am based in Sydney, but helping companies grow in other parts of Australia as well.
Frequently Asked Questions
What is PPC advertising?
PPC stands for Pay-Per-Click. It is an online advertising model that lets advertisers pay only when an ad is clicked.
Google Ads is one of the most common platforms that use the PPC method. However, many other online advertising platforms are using the same method.
How does Google Ads work?
Google Ads uses a disguised auction model. Each advertiser can put in a bid of how much they are maximum willing to pay for a click on a particular keyword.
Based on a complicated algorithm (which takes into account multiple factors like the bid and relevancy) Google decides the ad ranking of each advertiser.
What does a Google Ads freelancer do?
I'm one of Australia's most experienced Google Ads specialists and have worked for fast-growing companies like DesignCrowd and SiteMinder.
As a Google Ads freelancer, I can provide you with the quality, experience and support needed to make your campaigns profitable and scalable. This includes high-quality campaign setup and ongoing optimisation based on the data.
How to get maximum results out of Google Ads?
Google Ads can be a very powerful tool to send quality visitors to your site that actually convert!
To get maximum results out of your budget it's key to set up campaigns the right way, and then actively optimise them based on data.