Categories
Google Ads Search Engine Optimisation

How The Coronavirus Impacts The Search Volume In Australia

The outbreak of COVID-19 has a huge impact on many businesses within Australia and the rest of the world. Depending on the industry, there have been big changes in the search volume due to the coronavirus. Some obvious industries (like travel & tourism) have seen a large decline in demand. However, how are other industries…

Categories
Search Engine Optimisation

Top Link Building Tips For 2020

To get high organic rankings, link building is critical.  Back in the days, you could get away with generating loads of links. However, today it’s more important to use proper link building strategies that get you high-quality and relevant links instead. Link building done right can significantly improve your organic rankings. However, where do you…

Categories
Search Engine Optimisation

SEO Basics: How To Get Ranked In Google [2019]

Your website is up and running, now you can finally sit back and enjoy your free visitors from Google. Right? Wrong!To get ranked in Google you will need to make sure that your website is ‘worthy’ enough. For the visitor AND for Google.In this article, I am going to explain the basics of how you…

Categories
Other Digital Marketing Search Engine Optimisation

Google My Business: 5 Tips To Get More Out Of Your Listing

Whether you are a freelancer, SME or a large enterprise, every business should have Google My Business (GMB) listing.A listing on Google My Business is free and can give you lots of benefits. You will be able to collect reviews, give your customers valuable information and new customers will be able to find you more…

Categories
Search Engine Optimisation

The Most Important Meta Tags For Your Site

Since the beginning of (search engine) times, meta tags have been a big part of SEO. Back in the days, they were one of the most important factors to influence search engines rankings. Until… people started to abuse them to get these higher rankings.After that, Google made the meta tags less important. However, they should…

Categories
Google Ads Search Engine Optimisation

3 Ways How Google Ads COULD Help You To Boost Your Organic Rankings

First of all, this article does not intend to give the impression that there’s a direct link between your organic rankings and AdWords Google Ads. Google keeps paid and organic completely separated from each other. This means that advertising on Google Ads will not give you a higher organic listing. However, here are 3 ways…