Performance marketing by a senior specialist.

No agency fluff, no middlemen, and definitely no outsourcing. Get direct access to one of Australia’s top performance marketing experts with two decades of experience.

Hi, I’m Jeroen.

I’m one of Sydney’s most experienced Google Ads consultants with over two decades of experience in digital marketing. Unlike traditional agencies, I work entirely direct-to-client meaning you get senior-level execution across your Google Ads with zero junior hand-offs.

Join some great Australian businesses.

I’ve been lucky enough to work across a huge range of industries here in Australia, from global tech firms to local businesses.

Frequently asked questions.

If you have any other questions please don't hesitate to reach out.

Who actually handles my accounts? Will I be handed off to a junior?

No chance. When you hire me, you get me. I don’t win your business and then quietly pass your budget to a fresh graduate or an offshore team. I personally architect, build, and optimize every single campaign. You get a direct line to senior-level experience, zero communication lag, and absolute accountability.

Google Ads is your "bread and butter." What makes your approach different?

Most agencies run accounts on automated templates and count "clicks" or "impressions" as a win. I don't care about vanity metrics; I care about cash flow. I focus strictly on high-intent commercial keywords, building lean account structures that eliminate wasted spend and maximise actual revenue. If it doesn’t drive pipeline or profit, we don’t run it.

Do you lock clients into long-term contracts?

No, I don't believe in trapping people with paperwork. My relationships are built on performance, transparency, and trust. If I’m delivering great results and helping you grow, you’ll want to stay. If things change, you aren't handcuffed to a 12-month contract.

From the blog.